{"id":5950,"date":"2025-06-17T13:03:01","date_gmt":"2025-06-17T11:03:01","guid":{"rendered":"https:\/\/flavour-factory.gr\/the-lucky-rabbit-of-the-new-chinese-year\/"},"modified":"2026-10-15T15:25:45","modified_gmt":"2026-10-15T13:25:45","slug":"the-lucky-rabbit-of-the-new-chinese-year","status":"publish","type":"post","link":"https:\/\/flavour-factory.gr\/en\/the-lucky-rabbit-of-the-new-chinese-year\/","title":{"rendered":"Chinese New Year 2023: The Lucky Rabbit of the New Chinese Year"},"content":{"rendered":"<div class=\"product\"><div class=\"product\"><div class=\"K2FeedImageers\"><img decoding=\"async\" src=\"https:\/\/flavour-factory.gr\/wp-content\/uploads\/2025\/06\/fe392f78a62c6fc460cf8c2a182b395f_S.jpg\" alt=\"The Lucky Rabbit of the New Chinese Year\"><\/div>\n<div class=\"K2FeedIntroText\">\n<h2>Chinese New Year 2023: The Lucky Rabbit of the New Chinese Year<\/h2>\n<p>On 22 January the <strong>Chinese<\/strong> Year 4.720 begins. According to Chinese astrology and its 12-year cycle, 2023 is considered to be the beginning of the 20th century. <strong><em>Year of the Rabbit<\/em><\/strong>. <\/p>\n<p>The <strong>Rabbit<\/strong>, independent, charming, kind and good-hearted, is considered to have the ability to attract good luck and transmit it to those around him.<\/p>\n<p>We welcome the <strong>2023 Chinese New Year<\/strong> and are pleased to introduce <strong>Flavour Factory\u2019s<\/strong> <strong>lucky Rabbit<\/strong>, who is taking center stage this year in the Company\u2019s festive corporate communications with the public and our partners.<\/p>\n<p>Special listings, promotions, festive competitions, combined with the new TV campaign that has been launched, mark the start of the festivities and the arrival of the<strong> new Chinese year<\/strong>!<\/p>\n<p><strong>Features of the Chinese New Year:<\/strong><\/p>\n<ul>\n<li><strong>Chinese New Year<\/strong> is the biggest holiday in <strong>China.<\/strong> The celebrations last for 15 days and end with the <strong>Lantern Festival<\/strong>. The first 3 days are considered holidays.<\/li>\n<li>The <strong>Chinese<\/strong> celebrate the <strong>New Year<\/strong> with lots of fireworks, as they believe that the noise drives away evil spirits.<\/li>\n<li><strong>Red<\/strong> is the dominant color, symbolizing fire, which is believed to ward off bad luck.<\/li>\n<li>The <strong>festive meal<\/strong> includes dishes featuring chicken or fish\u2014and, of course, <strong>noodles<\/strong>.<strong> Noodles<\/strong> symbolize longevity; that\u2019s why, when cooking them, people take care not to break them.<\/li>\n<\/ul>\n<p><strong>A few words about the year of the Rabbit<\/strong>:<\/p>\n<ul>\n<li>The <strong>Rabbit<\/strong> has a sensitive, tender and artistic nature and does not like risk, surprises and unexpected results.<\/li>\n<li><strong>The year of the Rabbit<\/strong> is associated with financial success, recognition, renewed friendships and stability in personal matters.<\/li>\n<\/ul>\n<\/div>\n<p>Read more about the <a href=\"https:\/\/flavour-factory.gr\/en\/chinese-new-year-2025-the-year-of-the-snake\/\">Chinese New Year 2025\u2014The Year of the Snake <\/a> <\/p>\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Chinese New Year 2023: The Lucky Rabbit of the New Chinese Year On 22 January the Chinese Year 4.720 begins. According to Chinese astrology and its 12-year cycle, 2023 is considered to be the beginning of the 20th century. Year of the Rabbit. The Rabbit, independent, charming, kind and good-hearted, is considered to have the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3667,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[398],"tags":[],"class_list":["post-5950","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-newsroom"],"acf":[],"_links":{"self":[{"href":"https:\/\/flavour-factory.gr\/en\/wp-json\/wp\/v2\/posts\/5950","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/flavour-factory.gr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/flavour-factory.gr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/flavour-factory.gr\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/flavour-factory.gr\/en\/wp-json\/wp\/v2\/comments?post=5950"}],"version-history":[{"count":5,"href":"https:\/\/flavour-factory.gr\/en\/wp-json\/wp\/v2\/posts\/5950\/revisions"}],"predecessor-version":[{"id":7534,"href":"https:\/\/flavour-factory.gr\/en\/wp-json\/wp\/v2\/posts\/5950\/revisions\/7534"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/flavour-factory.gr\/en\/wp-json\/wp\/v2\/media\/3667"}],"wp:attachment":[{"href":"https:\/\/flavour-factory.gr\/en\/wp-json\/wp\/v2\/media?parent=5950"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/flavour-factory.gr\/en\/wp-json\/wp\/v2\/categories?post=5950"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/flavour-factory.gr\/en\/wp-json\/wp\/v2\/tags?post=5950"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}